Not tea. Not s*ltzer. Hard Punch. 

To launch the new Constellation Brands hard punch, Rule of Five, I partnered with Will Sullivan and Ricky Staffieri, founding partners of Vision One Agency, and the crew at Atypikal, to edit these bold and edgy lifestyle videos. You might even say they’re… Punchy… 

We used glitches, quick cuts, dropped frames and analog scan lines to our advantage. Our videos get you buzzed through your phone screen. Get out there grab yourself a Five.