You probably have one, and if you’re in the market for a new one, you’ve probably seen these photos. Working with Laughlin Constable, I shot a series of high-res, high-gloss product photography of the core lineup for Master Lock and sub-brand Sentry Safe. From the classic layered padlock to the Bluetooth-enabled smart locks, we brought all the heavy-hitters into the studio to light and capture them with contrasty precision. 

We replaced the brand’s existing product photo library, a standard product-on-white retail kit, with crispy and high-res photos that emphasize the beautiful and dynamic forms of these crucial devices.

The photos have rippled across the Master Lock ecosystem as a core component of digital display ads and video end frames.