For  6 years, I worked with Saucony to develop video & photo creative for their running shoes and apparel. As agency of record, our team at Someoddpilot created over 15 pre-roll and CTV spots, hundreds of social assets and thousands of images to bring their brand to life. In addition to directing and editing campaign videos, my role was to capture high-quality studio images of every new Saucony product. 

To make it all happen, I worked with Saucony to develop a specialized technique for capturing 360-degree scans of Saucony footwear, enabling us to rapidly produce dynamic 3D animations and showcase product details in high fidelity, without the need for advanced 3D modeling and texturing .